Where are We Bound for? Persuasion in Transport Applications

Due to its interdisciplinary nature, research on persuasion in transport applications is fairly scattered across communities as diverse as psychology, transportation science, computer science and automotive user interfaces. We would like to take this workshop as an opportunity to achieve a first step towards a systematic overview of the field of Persuasion in transport applications. The aim of this workshop is thus to bring together people with interest in persuasion and/or automotive Research and to discuss, share knowledge, and take away insights, strategies, and tips of how to use persuasive technology to improve the driver-vehicle interaction loop. We are covering both i) theoretical work focusing on theories and models, modalities, and strategies and ii) practical work/design studies toward optimal applications for vehicle environments (behavior change, social interaction, cooperative self organization, gamification approaches/serious games, incentives, etc.).